I have been in Italy a week or so. It’s not like traveling anymore. It is more like visiting my home. While I live in Los Angeles, my heart and mind often wanders to Italy. There are just so many beautiful an interesting places to visit throughout the country there seems never enough time.
This shopping trip is a little less hectic than the fall trip. I will make my visits to Mauro Berardi in Campo dei Fiori. It seems his self proclaimed Famous Spices of the World is a true statement. Almost every week I get an email request for information on how to acquire his spice mixes. They are amazing. He sells seemingly vast quantities of spices, but they are all still mixed by hand in his offices nearby the campo. Lately there are a couple of other vendors using “Campo dei Fiori Spice Mix” on their spices blends, but they are nothing like his mix. So, he is now referring to his mix as Maruro Berardi’s Pasta Mix. I am not certain this is a great change since many people will think that is all the spices are good for is pasta. His mix is universal not only in appeal, but in the ways it can be used. I rarely make eggs without a dash of this mix, or soups, stews, marinades or dry rubs, even in salads. In fact, I use it constantly since it can be cooked or used as is. So, if you are looking for Mauro, he is in the same place as always, but the mix name has changed.
Now that we are straight on that, I can tell you how exciting this trip really is. It is wonderful to be buying items for my clients and know that they are not paying 30% more than the price seems. I love that the dollar has been staying around $1.10 to a euro. I hope it keeps there for awhile (as I am sure all my clients do as well).
I have been busy shopping and have purchased some pre-ordered products for clients, including the spices. Also some of the amazing flavorful preserves that have so much more flavor than the U.S. varieties seem to. Maybe it is they use so much less sugar that you can taste the fruit?
I am off to Milan early next week. I look forward to meeting up with Stefano to pick up honey. I learn something new every time I meet with him. He has been worried I would not arrive soon enough since the current harvest product is almost gone and it will be awhile until the next harvest. Sardegna has one of the only totally pollution free environments left in the world. No insecticides, no soil additives, no smog. It is not wonder that Sardegna produces honey with thhe highest levels of antioxidants. He sells much of his honey for the health benefits, but I love the taste of almost all of them. And, my clients love all his products, the propolis, his beauty cream (which has only bee pollen, bees wax, olive oil and lemon oils) and his “Bomba” and “Rispero” for well being and breathing problems.
In addition to the honey from Sardegna this trip I am bringing bottarga as well. I have been bringing Tuscan bottarga from the Maremma, but thought I’d try the Sardinian bottarga which is supposed to be fabulous. It should be — it is quite expensive. I think I will buy a whole piece and divide it for my clients so it will only be pricey.
I cannot wait to see the scarves for spring and summer that I buy there as well. I do not bring many back, but I seem to have requests for them every trip.
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I have another dinner with friends tonight, It is reassuring to know you cannot have a bad meal in Italy, Well, I guess you can, if you frequent tourist restaurants. So, do not do that.
If you are planning trip to Italy and would like to connect with some cooking classes or garden tours, I have some suggestions for the Rome area and I would be happy to help. And do not forget Expo Milan – from May 2 through October.
This is an exciting time – spring is bound to be hitting the whole country soon, Easter is almost here and the 2015 Expo Milano is almost ready to open! This Universal Exposition which takes place every five years, each time in a different country. This year, from May 1 to October 31, the 272 acres the Expo is on will be available for the world to enjoy.
Expo 2015 is themed “Feeding the Planet, Energy for Life” with a focus on sustainability and innovation. All 140 participating countries will showcase their unique cultural and culinary traditions, within self-built lots, to the 20 million expected visitors from around the globe. Whew! That’s a lot of people, but it is a great amount of space to cover. And that’s without considering that there is also all of Milan to see. And, the Milanese have so many planned events in the city to entertain all the visitors it is a cannot miss trip.
The layout of the Expo grounds are inspired by a Roman city of ancient times. The city has allocated over 60 pavilions in this ‘village’ to participating countries which will line either side of the long central division. Italy’s exhibition area intersects to form a global meeting place called Piazza Italia. The space has also provisioned for event areas like the open-air theatre, Lake Arena and children’s park, as well as clusters for other official industry participants.
There is even a Google interactive map you can watch what is happening in real time. Check it out. Google Earth – Expo 2015 the EU pavillion – interactive map http://europa.eu/expo2015/node/115
I did not see that the U.S. Pavilion has a google map dedicated to it, but it is moving along quickly to completion. The US Pavilion – Designed by award-winning architect, James Biber, the USA Pavilion pays homage to our rich agricultural history with an open design delimited by a large vertical farm that will be harvested daily. An homage to the barn is reflected in the design of the pavilion.
Located in central Milan for the duration of the Expo, the James Beard American Restaurant will showcase American cuisine, ingredients, and beverages with a rotating roster of American culinary talent. Thanksgiving dinner will be served every Thursday and Jazz or Gospel brunch every Sunday.
Leading up to Expo Milano and throughout the six months of the fair, the USA Pavilion will be programming daily activities, on the topics encompassed by our theme American Food 2.0: United to Feed the Planet. From conferences on global food security to cooking demonstrations, panels on technological innovation in the food system to conversations with top farmers and chefs, we’ll explore various aspects of food, food culture, and the future of our food system. Topics will cover a broad and diverse spectrum, including how to manage water resources, the importance of food labeling, healthy school lunch, traditional American cooking, and how can we create a burger that’s better for our health and better for our environment.
If you are planning on travel in Europe this year, be sure to put this on your itinerary. It’s really a unique experience that cannot be repeated. Being Milan, the city has really gone all out to provide an Expo experience throughout the entire city while the fair is happening. There are art events, fashion events, tours, and so much has been already completed to make the entire city ready for the spotlight.
Among the most important events already on schedule, Milan will feature the biggest exhibition ever organized in Italy of Leonardo da Vinci with works of the Renaissance icon borrowed from Italian and international museums.
Another exhibition will be dedicated to Giotto, the Florentine painter who revolutionized the depiction of figure in the 1300s, with three of his masterpieces on loan.
International artists from avant-garde to today will represent the theme of motherhood that most of all embodies the idea of nutrition, central theme of Expo Milano 2015, in an exhibition, “The Great Mother,” gathering over 80 works of the 20th century.
Music will be central, Del Corno added, with extraordinary programs at Teatro alla Scala, that for the first time will stay open in August with a total of 140 spectacles during the six-month expo, and Piccolo Teatro, which will perform in many languages including English, Chinese and Greek.
“Milan will be a stage open to everybody,” the assessor went on saying. Duomo Square, in the heart of Milan, will host classic and pop concerts free of charge, while public spaces in the city from parks to trams will be animated by countless music performances, book fairs, street markets and thematic events including many dedicated to water.
The architecture of the fair is wildly impressive. Here’s a photo of the entry gate proposal, I saw in Milan a couple years ago. This is the only structure that will remain after the fair. It’s by Nemesi & Partners and is a smog eating, almost zero energy building. It is exciting and I cannot wait to see this in person.
If I sound excited, I am. I have already purchased tickets for my upcoming trip in April (they have a ‘soft’ opening starting this month), but also for my fall trip, in September.
I’m leaving on my spring buying trip in late March! In addition to touring the Expo Milan, I’ll be shopping for all kinds of goodies to bring my shoppers.
Fresh Sardinian honey and propolis as well as some of his propolis soap and beauty cream is high on my list. Honey from Sardinia is extra special since it is harvesting from one of the few pollutant free environs in the world. No wonder it tastes so good. Stefano has honey from a variety of locations on the island, since there are over 200 species of nectar producing plants, I get everything from Acacia and Ailanto to Malata and even Corbezzolo. From the Maremma I will bring some of their unique items like Colatura di alici da Cetara, and the purest fennel pollen available anywhere and some of the products from the organic small growers in the area like La Parrina and Terra Etrusco in Capalbio and near Il Poderino in Montiano.
And, of course, the important stop at Campo dei Fiori for spices from Mauro Berardi’s Spezie famose nel mondo (world famous spices). Anyone who has visited that market seems to have purchased some of his spice mixes. And, they are not available anywhere else. He does not ship outside of Italy, but he is happy to supply me to bring them home and make them available to everyone. The most popular are the Campo dei Fiori Mix and Mauro’s Pasta Mix. Both of these have the same ingredients, except Mauro’s mix has no salt or pepper. This mix enhances everything it touches. Whether cooked or fresh, it adds a depth of flavor well beyond the ingredients listed. I use it in almost anything I cook from salads (where I sprinkle a small bit on the lettuces) to soups, meat marinades, and any pasta. If you’ve tried it, you are a fan, no doubt.
Every trip brings special requests and new finds. If you are already on my newsletter mailing list, you’ll be kept up-to-date on my trip. If you are not receiving the newsletter, please send me an email and I’ll be happy to add you to the list.
Don’t forget this is a great year to travel to Europe. The euro exchange rate is lower than in many years, currently about 1.10 euro to a dollar. And, Expo Milan is a unique experience never to be repeated.
I thought it might be fun for you to experience a day of shopping with me. Well, sort of with me, you’ll be where you are, I’ll be doing the actual running and driving here in Italy. Yesterday, I spent the day running about the Maremma, one of my favorite shopping jaunts. It’s the sea coast area of southern Tuscany. An ancient area of rough and tumble cowboys and Etruscans, about a two hour drive from Rome.
Ok, here we go. Let’s hit the road.
You really have to watch your speed. In addition to timing
your travel from one set of cameras to another a set distance so theyy can calculate how long it took you to reach the second set to see if you went over the speed limit, there are also a few other cameras set just in case they miss whe you speed up suddenly.
Our first stop was Orbetello. By then it was really raining. But Covitto was ready for us.
And, yes, I had to ask what Femminelle was – it is not just female but a type of fish.
They are a very special fish shop, having been there for a very long time, bringing the catch from the boat in the morning to the store to sell. Really gorgeous fish indigenous to this area only. I bought some of their bottarga, some fish broth mix, and of course, the colatura, available only here and the Amalfi Coast, where the tradition of this elixer still exists. This liquid gold is the culmination of salted anchovies laid in chestnut baskets and the liquid allowed to slowly seep through a small hole in the bottom. A long, process, but the smooth taste is worth the wait, and renowned world wide. Since they use only the best of the fished anchovies (caught between March and July) you can understand why few outside this area have had the honor of even tasting it. You need only a few drops to make a unique dish.
Here’s a recipe for Spaghetti alla Colatura — it serves 2 for a main dish
After Orbetello, we headed to Albinia. Although flooded horribly last year, they are rebounding as Maremmans are known historically to do. Albinia is home to La Parrina, which I had not visited before this trip. It seems each trip brings new people and places into my life.
La Parrina is a real find. It is a wonderful Agriturismo, a farm, a vineyard, and a produce grower with an Antica Fattoria that has the most fabulous foods, available. I’m only bringing a small sampling. They make a bitter orange marmelade that will be fabulous on cheese, or bread or almost anything. I’m already addicted. A Kumquat jam, some fig mixtures, and they also have some really interesting mixtures of vegetable jams.
Also in Albinia, I visited a very special Alimentary, with Francesco and Maura and got some La Salva products (no time to go to La Salva) as well as some of their other local specialties like agrodolce I’ve had before.
Then it was back in the card off to Roma again. A long, but productive day. The real difficulties lie in trying to decide what I can manage to fit with all the limitations of weight and sizes I have. Terribly difficult decisions have to be made. The pre-orders are obviously first and they are going to be very, very happy. I hope that as time goes on there will be enough people trying all these really special regional products that are not available anywhere else. They are from small producers who will never be able to compete with the giants who aree able to put stabilizers and chemicals into their products so they stay fresh on shelves for years. These are products from real food for real people. And, boy,can you taste the difference. You may not be able to visit the Maremma this year, but hopefully you’ll let me show you a little of their flavors. If you are not signed up for my newsletter, please send me an email and I’ll sign you up. Write email@example.com
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Christmas In Italy is a magical experience everyone should enjoy at least once.
In Italy it’s always about the food, so naturally, Italians revel in the holiday season. There are many special dishes served only at this time of year. There are regional baked goods that are unique to each area, although now more are available throughout Italy and even in the United States. Panettone seems pretty easy to find these days, although, the ones shipped here for US consumption are not nearly as tasty or varied as those available in Italy.
I especially love the holiday markets which are throughout Italy. Although some of the biggest are in the northern part of the country like Trentino-Alto Adige and Emilia Romagna. Florence, Rome and Naples are also filled with the holiday spirit. The most famous market in Rome is in Piazza Navona. There are fewer crafts people and more mass-produced items in the market than in years past, but the spirit is still contagious.
There’s lots of music, singing and families enjoying the season wandering from booth to booth around the fountains. It’s magical at night to see the fountains lit and flowing amidst the crowds.
Rome’s holiday season stretches much longer than ours. Christmas eve is the traditional feast of the 7 fishes (in some parts of Italy it’s 5, 9 or more or just ‘feast of the fishes’). Many families still hold strongly to this tradition, whether it’s actually 7 dishes or less. Usually there will be some fish antipasto, then a seafood pasta and definitely baccalà and anguilla (eel) if you are in Lazio. Christmas Day is less prescribed. It’s just enjoying family and as many dishes as you can imagine. Our most enjoyable Christmas in Rome was spent with our Italian family. I think we were 24 or 25 people in all. We managed to fill the room with a few tables and everyone moved around to talk with everyone else, while more and more food was served. And, then, Santo Stefano Day, which is the 26th of December. It’s a national holiday and often families will tour the nativity scenes (presepe) in town. In the town of Putignano in the region of Apulia they celebrate with a big Carnival, which, incidentally, is the oldest in the world and has been held for 616 years.
Generally, Italians celebrate the holiday season until January 6th, the feast of the epiphany. It is also the day La Befana arrives. And, the story of La Befana is one of my favorites. Gifts arrive with La Befana (the witch) who preceded Santa Claus and possibly even Christianity in much of Italy. Especially around Rome the tradition of La Befana is still very strong. The tale of La Befana, who was an old crone who was famous for cleaning her house and working in her kitchen is this. On the first Christmas, the Magi stopped by her house, asking directions to Bethlehem. She made them dinner and they told her, “We’re going to see the Christ child, want to come along?” “Impossible,” she replied. “There’s all these dishes to wash and the kitchen to sweep!” So the kings went on their way. Then, as the old woman was sweeping, it hit her: Did I make a terrible mistake? Could they really be going to see Jesus? She ran out the door to try to catch them holding onto her broom. She kept running, until her broom lifted her off the ground and she was flying. And, she’s been flying the night sky on the Eve of the Epiphany ever since. She delivers goodies to children, hoping one of them is the Christ child. She knows no child has been perfect all year, so she fills their stockings with a mix of treats – coal (actually a really delicious black rock candy) and all types of sweets. I’ve brought back flying Le Befane for many of my friends who love this tradition as much as I do.
Have a wonderful holiday season. Felice Anno Nuovo (Happy New Year)